1. LESS SCRUBBING: 50% Less* Scrubbing (*vs. Dawn Non-Concentrated) with Dawn Ultra Dishwashing Liquid Dish Soap
2. VERSATILE DISH SOAP: Dawn dish soap liquid can be used beyond the kitchen sink. Use it as a dish soap or to fight grease and grime from tire rims and the outer shroud of a gas grill
3. POWERFUL FORMULA: Dawn Ultra's powerful formula helps you get through more dishes with less* dishwashing liquid (*vs. Dawn Non-Concentrated)
4. AMERICA'S CHOICE: #1 Dishwashing liquid brand* in North America (*Based on Sales).
5. EASY REFILL: This dish soap refill is easy to use, ensuring you always have enough to keep your dishes clean
